Ecommerce Tariffs Benchmark Report 2026

Tariffs hit fast. Here's how 133 US Ecommerce brands are responding — and where you stand.

We surveyed operators across every major category and revenue tier to find out what's actually happening on pricing, inventory, fulfillment, and international expansion. The data might surprise you.

Here’s just some of what you’ll find inside:

• Why 92% of brands raised prices, and yet 79% still got squeezed
• Which categories are getting hit the hardest
• Why more inventory is actually a cash flow trap, not a safety net
• Why international expansion is now a tariff strategy
• What brands are now seeking in fulfillment partners

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